Why BDR is the Answer to Costly Downtime

Do your  know what an hour of downtime could cost your organization? Outages can impact businesses of all shapes and sizes and however major or minor, ultimately lead to downtime – which can be quite costly and potentially destroy a business’ margins and reputation. Without a proper backup solution in place to safeguard your valuable data,  your businesses is at risk closing up shop when a disaster strikes.

Many small-and medium-sized businesses (SMBs) under-value the cost of downtime because they don’t fully appreciate all the potential consequences that come into play. Because they don’t understand the business need for 24x7x365 data protection and business continuity, an unsettling amount of SMBs fail to invest in backup and disaster recovery (BDR) solutions. The reality is that for a small company, the cost of an hour of downtime averages $8,000. As for larger companies, that cost can escalate up to $700,000 per hour! However, our latest chart shows that many businesses are wildly under-estimating this cost. See chart below to see how a Backup & Disaster Recovery (BDR) solution can help mitigate the risk of costly downtime!


Click on Image to Enlarge

Click on Image to Enlarge


Unplanned downtime can lead to loss of revenue, productivity, essential data and associated recovery costs. By turning to an MSP like DDKinfotech for a reliable BDR solution, clients can avoid these costs, maximize uptime and be well-equipped to resolve any issues that may arise. The fatal mistake many businesses make is not appreciating the value of a BDR solution until they really need it – which is when it’s too late.

As a trusted MSP too many Small & Medium Sized businesses, DDKinfotech can help you  identify and prevent the kind of damaging impact a downtime event could have on your business.


About the author: Raj Katyal

Raj is the Director at DDKinfotech. Raj has over 16 years of experience in IT Management and over 10 years of experience in the MSP industry, holding both Management and Technical level positions during this time. He has tremendous experience in running an IT Support service for SMBs and works diligently everyday in ensuring that DDKinfotech has the right people, processes and technology to support and value to the Clients.

More posts by Raj Katyal

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